Advertising delivered where and when people are receptive to a brand's message is more likely to engage and have a positive impact than advertising that can be easily tuned out or turned off with today's technology.
More and more advertisers are finding it highly effective to indulge in advertising to captive audiences at Point Of Purchase – which has been proven to be a more direct and highly focused method of reaching the right target customers. Welcome to the world of Out Of Home Advertising.
Until now, Digital Out Of Home Advertisement Network creation, management, and operation was considered a costly affair needing high initial investment and complex operations management support. Today with the product and service offerings from gCoSign anyone with access to a property can implement their own totally managed, Cost-effective and Flexible digital Signage solution – all at very low investments!
As the industry's most Affordable and Powerful Digital Signage solution, gCoSign combines powerful software, hardware, web based management infrastructure with a Sales & Marketing Know-how, to taken digital Signage performance and innovation to a whole new level.
gCoSign invites Advertising agencies, Media Houses, Retail stores and property owners to adopt our truly affordable and high revenue generating Digital Signage technology and harness for themselves the power of in-store out of home advertising!
gCoSign product offerings include:
- Standalone Digital Signage Players
- Networked Digital Signage Media players
- PC based Management and scheduling software for standalone Digital signage Players
- A Web based systems configuration, content management and distribution service.
gCoSign based digital Signage networks do not require the high initial investments or intensive operations management and marketing labor associated with traditional digital Signage solutions! Our cost effective signage players and unique internetworked service architecture completely eliminate these deterrents associated with adoption of digital Signage technology.
A strong technology base and future standards complaint product road map places gCoSign in a unique position of safeguarding your technology investments as we continuously work towards better and feature rich Signage products intended to keeping up with evolving Digital Video and Signage technology standards.
"Low investment, high returns, global reach"
A gCoSign terminal and a internet connectivity (for Networked terminals) at location is all you need to launch your internet controlled Signage network.
Launching your own digital Signage network is as easy as unpacking a gCoSign media player and registering for a user account at www.gCoSign.com.
The online gCoSign OOH :
- Provides tools to manage your Digital Signage Network – On the Go!!
- Provides Total back-end infrastructure handling so you do not need to bother about handling complicated server systems management issues!
- Provides value added services add dynamic infotainment content to your Advertisement displays – This includes News, Weather, Match scores, Contests and much more!
- Provides Tools to Manage, Market your networks globally and generate revenues from Advertisement time slot sales.
The use of Signage in retail are numerous.
Right from attracting customers to pushing product sales, the options are limitless.
Displays at entrance points can be used to wow and attract customers into the store.
Displays within the stores can be used to guide customers to new or best selling products, promos, and offers from the retail store.
Combining gCoSign Media++ Players with output devices such as projectors, large plasma displays helps engage customer attention for information transfer. Our Signage solutions can also be used to display store front, pricing and footfall generating information. gCoSign Advertisement reports can help you correlate information between the product sales and advertisements played.
Large displays can be used at the theater entrances to create a Wow effect. For the customers entering the multiplex, this creates excitement and makes them look forward to the experience.
Market studies have shown that 30% - 65% of the customers are in the food area either before the movie starts or during the breaks.There is a big marketing opportunity in reaching to these customers for upcoming movie trailers and product promotions. Displays in the food areas can be used to display movie trailers, food items pricing, cross promotional advertisements
gCoSign applied to hotel properties forms an innovative way to build upon guest experience. gCoSign terminals can be used to power banquet hall and lobby displays, provide information to customers on hotel facilities, forex, restaurant menu's and specialties, events and activities, tours and much more.
gCoSign can power an hotel TV channel which is beamed to each individual room using the inherent capabilities of gCoSign.
gCoSign drives infotainment displays in hospitals and waiting rooms and lobbies. While patients wait for their appointments, gCoSign terminals can be used to deliver pharmaceutical and healthcare advertisements
Banks can utilize the power of gCoSign to convey information to it customers on new offers, form filling information, etc. while they are waiting for their request to get serviced. Banks can also harness the technology of gCoSign to dynamically display current forex rates and other dynamic content.
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